NMIMS Global Access
School for Continuing Education (NGA-SCE)

Course: E-Business

Internal Assignment Applicable for December 2020 Examination

Read the below carefully and then answer all questions.
Electronic business is the online operation of activities to sell a product or a service. It can
be a business of any form, which includes the interaction of the buyer and the seller
electronically without any physical contact. Electronic communications technologies and
applications are used in the e-business model to create value for the end customers. Across

online education platforms, basically content is streamed over Internet to users who pay in
return for the services provided. Byju, India’s leading online education platform, uses a
mix of video lessons and interactive tools to personalize learning for students.
The sudden lockdown due to the Covid-19 pandemic has thrust schools and teachers
of both public and private institutions into an emergency remote teaching mode. It
becomes increasingly clear that the pandemic situation is likely to force the coming
academic year to continue online. The Coronavirus has delayed the academic calendar
by months and replaced school spaces by the virtual classrooms. Although the use of
learning apps is not new to many families, the lockdown has triggered the use of online
education platforms.

At present, 70% parents confirmed their child’s reliance on online classes conducted by
schools or colleges in order to educate themselves during the lockdown. Among these,
some are dependent solely on these classes, while others are taking them along with home
schooling. The rest of the children are being home schooled without any online classes or
not engaging in any form of learning due to lack of resources.

Among the digital platforms used before or during Covid-19 for the purpose of education,
Byju’s stands as a prominent name, with most parents claiming to be using this app for
their child’s education. Unacademy, Vedantu, Udemy are some of the other apps being
currently used to support learning

Byju appointed you as a consultant to plan strategies for transformation from traditional to
the new normal e-learning model.

1. What are the major driving forces behind the transformation of traditional teaching
methods to customized online education? Explore how this change will have an impact
on overall student satisfaction on learning experience? (10 Marks)

2. Select any two online learning platforms (out of Unacademy, Vedantu, Udemy) and
carry out cost-benefit analysis. Identify issues faced by them for delivering content
online. Suggest a roadmap for Byju to overcome such issues if it happens.

(10 Marks)

3.a. Suggest technology infrastructure required for online education platforms. Infrastructure
should be scalable to support huge number of students due to ever increasing customer
base and expansion into new markets. While designing framework for tech
infrastructure, also assess the security threats and ways to mitigate those risks.

(5 Marks)

3.b. Assume that you have to make a payment of 50,000 as a subscription fee on an online
learning platform. List down the specifications that you would like to experience in a
payment system of the online learning platform.